Prospect and Customer Targeting

Segment your customers to tailor marketing campaigns with powerful reporting.


Multi-Channel and Multi-Touch Campaigns

Execute multi-level and multi-wave marketing campaigns and track progress in real-time for regions, products, channels, or customized filters.


Simplified E-mail Marketing

Automate email marketing with unlimited email templates. Receive automated alerts when emails are opened by prospects and schedule automated follow-ups.

Campaign Budget Tracking

Create marketing budgets, track the expenses incurred, and calculate ROI based on sales generated. Implement approval process for expenses and activities planned for campaigns.

Campaign Analysis

Integrate sales and marketing functionality to leverage closed loop intelligence for optimizing your marketing spend. Trace back sales revenue to understand effectiveness of channels, messages, and campaigns.